New Pool Company.
Zero Digital Presence.
Leads in 3 Weeks.
How we launched Pacific Studio Pools from scratch and built a lead machine that converts.
Jose Had 10 Years Building Pools.
He Knew Who To Call.
Jose builds luxury pools. He's been doing it for a decade. When it came time to launch his own brand, he didn't try to figure out marketing himself — he called the right people.
Orange County pool market is brutal. Established companies own the first page of Google. Franchise operations spend $50K/month on ads. Most new pool companies fail in year one because they can't compete.
Jose needed leads fast. But he also needed to look like the premium option — not another contractor with a truck and a dream.
The challenge: Launch a brand-new company into a saturated market and generate qualified leads within 60 days.
This Is What $200K Backyards Look Like.
From Zero to Conversion Machine
- No website
- No brand identity
- No social presence
- No CRM
- No ad accounts
- No lead pipeline
- Generic contractor positioning
- Custom Webflow site with GSAP animations
- Luxury brand identity + guidelines
- Full social media presence
- CRM with automation
- Paid media system generating leads
- Dual-path funnel capturing qualified buyers
- "Design studio" positioning for $150K+ projects
Complete Digital Infrastructure.
In 6 Weeks.
We Didn't Build a Website.
We Built a Sales System.
Position as a design studio — not a contractor. Every pool company in OC looks the same. Same blue logos. Same stock photos. Same "family owned since 1987" messaging. We went opposite. Black backgrounds. Gold accents. Editorial photography. "Designed for Living." This isn't a guy with a truck. This is where you go when you want a $200K backyard.
Two paths. Same destination. Some buyers want full custom — $150K to $300K projects with complete creative control. Others want a starting point. We built both. Every path ends in the same place: a sales conversation with a serious buyer who already knows the investment level.
Speed to market. We didn't spend 6 months on brand discovery. We shipped a working system in 6 weeks. Real leads. Real pipeline. Iterate from there.
I need to buy next week. It's go time. Anytime you control something, you control it. That's what counts.
Leads Flowing.
Pipeline Building.
Brand Established.
Week 3: First qualified leads hit the pipeline.
Week 6: Full system live. Leads converting. Sales conversations happening.
Ongoing: Content stacking. Authority building. Compounding growth.
Pacific Studio Pools went from invisible to competing with established players in under 60 days. Not by outspending them — by out-positioning them.
The website doesn't look like a contractor site. It looks like a design studio. And that's exactly the point.
We've Been Marketing Pools
Since 2018.
We know the industry — the 6-month sales cycles, the spring rush, the tire-kickers who "just want a quote," the homeowners who've been burned by contractors before.
We don't just know how to run ads. We know how pools get sold.
Want Results Like This?
We only work with one company per market. No conflicts. No competition.
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